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New Murabba

New Murabba

Saudi Arabia
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New Murabba

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Core Evaluation

Comprehensive assessment of developer's core competencies

Track Record

New Murabba Development Company is publicly described by PIF as established in 2022 to develop “New Murabba,” positioned as a major modern downtown project in Riyadh. PIF’s press release describes the project’s large planned scope, including over 25 million sqm of floor area and more than 104,000 residential units, with completion targeted for 2030.

Financial Credibility

NMDC is described as a subsidiary of the Public Investment Fund (PIF), indicating state-backed sponsorship and institutional funding capacity. Public PIF materials also position the project as intended to contribute significantly to non-oil GDP and job creation, consistent with a major national-development investment program.

Project Quality

As of the reviewed sources, New Murabba is a mega-project in development, so construction quality cannot yet be evaluated through completed-building performance at scale. Public materials emphasize design ambition and planned mixed-use components, but independent post-delivery quality evidence is not yet available.

Legal & Regulatory Standing

NMDC is publicly framed as part of Saudi Vision 2030-aligned development under PIF, which generally implies government alignment and enabling approvals for the program. The reviewed sources do not provide a granular licensing dossier, but the official PIF announcement and portfolio listing support formal standing.

Customer Experience

There is no meaningful buyer/tenant experience record yet in the reviewed sources because residential and commercial handovers are not documented as completed at scale. Public information is currently centered on project planning, registration of interest, and forward-looking offerings.

Market Reputation

New Murabba is positioned in public sources as a flagship Riyadh giga-project, with substantial international visibility due to its PIF sponsorship and scale announcements. Reputation in the reviewed sources is primarily institutional and programmatic rather than consumer-review-based at this stage.

Innovation & Sustainability

Official project communications repeatedly frame the development around sustainability, green space, walkability, and low-carbon design concepts, and PIF communications describe green areas and active mobility infrastructure as core elements. These are commitments and design intents; external certification outcomes were not evidenced in the reviewed sources.