Sobha Realty, part of the Sobha Group founded in 1976, expanded into the UAE in 2006. It focuses on high-end residential and mixed-use megaprojects, notably Sobha Hartland in Mohammed Bin Rashid City (~8 million sq ft), Sobha One (brick‑and‑mortar residential towers), and S Tower on Sheikh Zayed Road. Recognized for backward-integrated craftsmanship—from in-house materials to interior detailing—it completed several landmark developments and continues to launch luxury projects.

In 2023, Sobha Realty recorded an all-time high in sales: AED 15.5 billion, a 51% jump year-over-year, with over 1,800 units handed over ahead of schedule. In 2024, performance intensified to AED 23 billion in sales, underpinned by strong financials including negative net debt, a robust AED 23 billion revenue backlog, Moody’s Ba2 and S&P BB ratings, and a successful USD 300 million Sukuk issuance.

Sobha is known for high finishing standards, an in-house quality lab, and thicker structural elements, resulting in minimal structural complaints compared to peers. Reports show reliable schedule adherence, compliance with regulations, and strong craftsmanship.

Sobha operates within Dubai’s legal framework under RERA and the Land Department. No major title disputes, sanction actions, or litigations have been reported. However, Reddit discussions note delays in SPA issuance and title registration notifications.

Customer and tenant reviews present a mixed picture. Strengths include product quality and timely delivery. Noted issues involve: - Delayed SPA/Sales & Purchase Agreement issuance - Refund complications for booking deposits or EOI Administrative challenges and lack of transparency Trustpilot reviews highlight systemic after-sales deficits and internal inefficiencies.

Sobha holds around a 10% market share by value in Dubai. It is praised as a high-quality, luxury developer, especially for Sobha Hartland and waterfront projects. Its integrated quality model and premium brand image position it strongly in the upscale segment.

Sobha emphasizes intelligent, sustainable construction through digital transformation, backward integration, and embedded quality-check labs. Its delivery-focused business model often includes eco-friendly features, though formal green certifications are not extensively documented.